Sans Normal Afmor 6 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Linotype Aroma No. 2' by Linotype, 'TheSans' by LucasFonts, 'Niko' by Ludwig Type, 'Diaria Sans Pro' by Mint Type, 'PF Adamant Sans Pro' by Parachute, 'Agent Sans' by Positype, 'Alinea Sans' by Présence Typo, and 'Acorde' by Willerstorfer (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, dynamic, confident, modern, energetic, emphasis, impact, motion, modernity, clarity, oblique, rounded, compact, clean, sturdy.
A heavy, oblique sans with sturdy, low-contrast strokes and rounded terminals. The letterforms show a slightly compact, forward-leaning stance with smooth, elliptical curves and clean joins, giving an overall streamlined silhouette. Uppercase shapes feel stable and geometric, while lowercase forms maintain a consistent rhythm with open counters and simple, single-storey constructions where expected. Numerals are clear and robust, matching the same forward-tilting, strongly weighted texture.
Best suited to headlines, posters, and brand applications where strong emphasis and motion are useful. It can work well for sports-themed graphics, packaging callouts, and promotional copy, especially at medium to large sizes where the oblique shapes and heavy strokes read cleanly.
The overall tone is assertive and energetic, with a forward motion that reads as sporty and contemporary. Its weight and slant make it feel confident and attention-grabbing, while the smooth curvature keeps it approachable rather than aggressive.
The design appears intended to deliver a bold, modern emphasis with a sense of speed and decisiveness. Its simplified, rounded construction aims for clarity and punch in display contexts while maintaining a clean sans structure for readable short text.
The slant is consistent across caps, lowercase, and figures, creating a cohesive rightward momentum in text. Spacing appears relatively tight and efficient, producing a dense, high-impact color that holds together well in larger sizes and short bursts of copy.