Sans Normal Arnid 17 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Cerebri Sans' by Hanken Design Co. and 'Avenir Next Arabic', 'Avenir Next Cyrillic', 'Avenir Next Georgian', 'Avenir Next Paneuropean', 'Avenir Next Thai', and 'Avenir Next World' by Linotype (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, clean, modern, neutral, friendly, functional, versatility, legibility, modern utility, neutral branding, geometric, monoline, open apertures, smooth curves, even rhythm.
This is a clean, monoline sans with a largely geometric construction and smooth, continuous curves. Strokes maintain an even thickness with minimal modulation, and counters are roomy and well-formed, supporting clarity at a range of sizes. Uppercase forms read as straightforward and stable, while the lowercase shows a simple, contemporary build with single-storey a and g and compact, tidy terminals. Numerals are clear and uncomplicated, with rounded shapes that match the letterforms and straightforward diagonals on figures like 4 and 7.
It is well-suited to interface and product text, corporate communication, and general-purpose branding where a neutral, contemporary sans is needed. The open counters and even stroke color also make it a solid choice for wayfinding/signage and for editorial layouts that mix headings with longer passages.
The overall tone is modern and restrained, with a friendly undercurrent from its rounded bowls and uncomplicated shapes. It feels practical and unpretentious—more about clear communication than personality-driven styling.
The design appears intended as a versatile, all-purpose sans that prioritizes clarity and consistency. Its geometric lean and simplified lowercase forms suggest an aim for a contemporary look that remains unobtrusive across many applications.
Spacing appears balanced with a steady horizontal rhythm in the sample text, and the punctuation/letterfit suggests an emphasis on legibility rather than tight display spacing. The circular letters (O, Q, o, e) set the visual theme, while straight-sided forms (E, F, T, H, N) keep the texture crisp and organized.