Sans Contrasted Gene 7 is a very bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, branding, signage, retro, playful, chunky, whimsical, posterish, attention grabbing, retro flavor, friendly impact, distinct texture, wedge terminals, soft corners, flared strokes, bouncy rhythm, ball terminals.
A heavy, display-oriented face with broad proportions and a lively, uneven rhythm. Strokes show noticeable modulation, with flared/wedge-like terminals and occasional ball-like ends, creating a carved, slightly calligraphic feel despite the largely sans construction. Counters are generally compact and shapes are rounded and full, while curves and diagonals often finish in tapered points that add bite and motion. Overall spacing reads generous and the letterforms maintain a consistent, bold silhouette across uppercase, lowercase, and figures.
Best suited to headlines, posters, packaging, and brand marks where a strong, characterful voice is needed. It can work for short passages such as pull quotes or menu sections when set with ample leading, but it’s most effective when used large to showcase its modulation and distinctive terminals.
The font projects a cheerful, slightly eccentric retro tone—confident and attention-grabbing rather than refined. Its chunky forms and animated terminals feel informal and theatrical, suggesting a vintage poster or shop-sign sensibility with a humorous edge.
The design appears intended to deliver maximum impact with a friendly, vintage-leaning personality, combining bold massing with tapered, decorative stroke endings to keep the texture energetic and memorable.
Uppercase forms lean toward broad, steady blocks, while lowercase introduces more idiosyncratic details (notably in letters like a, e, g, y) that increase personality in text. Numerals follow the same bold, flared logic, reading clearly at large sizes and reinforcing a cohesive, display-first voice.