Sans Normal Atraf 7 is a light, very narrow, monoline, upright, very short x-height font.
Keywords: headlines, posters, packaging, quotes, branding, playful, handmade, quirky, friendly, casual, approachability, informality, space-saving, personality, rounded, airy, open, loose, bouncy.
A slim, gently rounded sans with a consistent, single-stroke feel and soft terminals. Proportions are tall and condensed, with generous internal counters and a light overall color on the line. Curves are drawn with a slightly freehand rhythm, while straight strokes stay simple and clean, creating an informal geometry that remains legible. Uppercase forms are narrow and vertical, and the lowercase reads small and compact relative to the capitals, contributing to a delicate, airy texture in text.
Works best for short to medium-length display text where its tall, narrow profile can add character without becoming fragile. Suitable for posters, packaging, signage, social graphics, and branding elements that benefit from a playful, handcrafted impression, especially when set with comfortable tracking.
The tone is friendly and lightly whimsical, like neat hand-lettering translated into a clean font. Its narrow build and relaxed curves give it a casual, approachable personality that feels more personal than corporate.
The design appears intended to provide a clean, approachable sans with a hand-drawn flavor—narrow and light to fit more characters per line while maintaining a soft, friendly presence.
Spacing appears open enough to prevent the condensed shapes from crowding, helping maintain clarity at display sizes. Numerals follow the same simple, rounded construction, keeping a cohesive look across mixed text and figures.