Sans Superellipse Pikey 10 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'FF Good' and 'FF Good Headline' by FontFont, 'Neue Plak' and 'Neue Plak Display' by Monotype, and 'Lektorat' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, condensed, industrial, poster, utilitarian, retro, space saving, high impact, geometric clarity, bold display, blocky, compact, tall, geometric, rounded corners.
A condensed sans with tall proportions, heavy strokes, and compact internal counters. Curves are built from rounded-rectangle geometry, giving bowls and terminals a squared-off, superelliptical feel rather than purely circular forms. The drawing stays largely monolinear, with crisp edges, straight-sided verticals, and minimal modulation, producing a dense, high-impact texture in text. Letterfit is tight and efficient, and the figures and lowercase echo the same narrow, sturdy construction for consistent rhythm.
Best suited to headlines, posters, and branding where space is limited but strong impact is needed. The condensed build works well for signage and packaging, and it can create a compact editorial look for short callouts, subheads, and display-size text.
The overall tone is assertive and workmanlike, with a punchy, no-nonsense presence. Its compact width and squared rounding create a subtly retro, industrial flavor—confident, direct, and attention-grabbing without decorative flourishes.
Likely designed to deliver maximum visual weight in a narrow footprint while maintaining a clean, geometric construction. The superelliptical rounding suggests an intention to soften a rigid condensed skeleton just enough to feel contemporary and engineered rather than purely mechanical.
Round letters like O, C, and G read as vertically stretched forms with flattened sides, reinforcing a rigid, architectural cadence. The lowercase keeps a straightforward, simplified structure with small apertures and sturdy joins, helping the font hold together as bold headlines and compressed lines of copy.