Slab Normal Taze 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'FF Tisa' and 'FF Tisa Paneuropean' by FontFont, 'Capita' and 'Foro Rounded' by Hoftype, and 'Rooney' by Jan Fromm (names referenced only for comparison).
Keywords: headlines, posters, packaging, editorial, branding, confident, retro, sturdy, friendly, impact, readability, print feel, approachability, bracketed, chunky, rounded, blocky, softened.
A heavy slab serif with broad proportions and robust, bracketed serifs. Strokes are thick and steady with softened corners and moderately rounded terminals, giving the letterforms a dense, solid silhouette. The lowercase shows single-storey forms (notably the a and g) and compact counters, while the uppercase remains wide and firmly anchored by prominent slabs. Numerals are similarly weighty and rounded, maintaining a consistent, dark color across settings.
This font suits headlines, posters, and short editorial callouts where a bold, stable voice is needed. It can work well for branding and packaging that benefits from a sturdy slab-serif presence, and for signage or labels where high visual impact and straightforward letterforms are priorities.
The overall tone is assertive and dependable, with a warm, slightly nostalgic flavor reminiscent of classic print and headline typography. Its chunky shapes feel approachable rather than severe, projecting confidence and clarity at a glance.
The design appears intended as a practical, high-impact slab serif that reads clearly while offering a classic, print-forward personality. It prioritizes strong structure, consistent weight, and friendly rounding to stay legible and inviting in prominent sizes.
Spacing and sidebearings appear comfortable for display use, producing an even texture in the sample paragraph despite the heavy weight. The strong serifs and rounded joins help keep the design readable and cohesive when set in mixed case and with figures.