Serif Normal Maru 7 is a bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, editorial, book covers, branding, posters, authoritative, classic, formal, literary, traditional emphasis, editorial authority, classic readability, bracketed serifs, ball terminals, oldstyle figures, text face, sturdy.
A robust serif with pronounced thick–thin modulation and bracketed serifs that read as crisp but not delicate. Curves are full and slightly squarish in places, with tight inner counters and confident, weighty joins. The lowercase shows compact bowls and noticeable ball terminals (notably on letters like a, c, f, and y), while the capitals carry broad, stable proportions and strong vertical stress. Numerals appear oldstyle with varying heights and descenders, adding a bookish, traditional rhythm in running text.
Well-suited to headlines and short passages where a strong serif voice is desired, such as editorial layouts, book covers, and cultural or institutional branding. Its heavy texture and traditional detailing also make it effective for posters and title treatments that need a classic, authoritative feel.
The overall tone is traditional and assured, with an editorial gravitas that suggests established institutions and printed literature. Its bold presence feels confident and slightly old-world, projecting seriousness without becoming overly ornate.
The design appears intended to deliver a conventional, print-rooted serif look with extra weight and contrast for emphasis, balancing familiar text-serif structure with characterful terminals and oldstyle numerals for a literary, editorial impression.
In the sample text, the dense color and compact counters create a dark, even texture that holds together well at display-to-large text sizes. The forms favor solidity over delicacy, with terminals and serifs that add personality while staying within conventional text-serif expectations.