Sans Normal Ombab 18 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Gallinari' by Jehoo Creative (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, modern, straightforward, robust, clarity, impact, modernity, legibility, geometric, rounded, clean, solid, high-impact.
A heavy, geometric sans with broad proportions and large internal counters that keep forms open despite the strong weight. Curves are smooth and circular, while terminals and joins are crisply finished, creating a clean, contemporary rhythm. The uppercase is wide and steady, with simple, unadorned construction; the lowercase follows suit with compact ascenders/descenders and single-storey forms where visible, maintaining a consistent, blocky texture. Numerals are sturdy and highly legible, matching the letters’ generous width and uniform stroke behavior.
Best suited to high-impact display work such as headlines, posters, brand wordmarks, packaging, and wayfinding where its width and weight can be used for presence and clarity. It can also work for short UI labels and calls to action when a strong, modern voice is needed, though its heavy texture will dominate in long passages.
The overall tone is direct and confident, with a friendly neutrality that feels contemporary rather than industrial or ornamental. Its wide stance and solid color give it an assertive presence that reads as practical, reliable, and approachable.
The design appears intended to deliver a modern, geometric sans voice with maximum clarity and visual punch at larger sizes. It prioritizes clean construction, open counters, and consistent shapes to remain readable while projecting strength and simplicity.
In paragraph settings the font produces a dense, even typographic color with clear word shapes and strong emphasis in mixed-case lines. The round letters (like O/C/G) feel especially geometric, while diagonals (such as V/W/X/Y) are bold and stable, reinforcing a grounded, no-nonsense look.