Sans Normal Agray 2 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Bebas Neue Pro' by Dharma Type, 'Gotham' by Hoefler & Co., and 'Antiquel' by Lemonthe (names referenced only for comparison).
Keywords: ui text, headlines, signage, packaging, posters, modern, friendly, clean, confident, utilitarian, legibility, simplicity, modern utility, neutral branding, clarity, rounded, compact, open counters, high contrast clarity, sturdy.
A sturdy sans with uniform stroke weight and gently rounded joins. The overall silhouette is compact with broad, stable verticals and softened curves, producing a clear, contemporary rhythm in both caps and lowercase. Counters are open and simple, terminals are mostly straight-cut, and curves stay smooth and controlled, keeping forms crisp at display sizes while remaining readable in text. Numerals follow the same straightforward construction with consistent weight and uncomplicated shapes.
It performs well in user interfaces and product contexts where quick recognition and a solid, even texture are important. The weight and compact shapes also suit headlines, labels, and signage, especially where a friendly but direct tone is desired.
The tone feels modern and approachable—confident without being aggressive. Its rounded detailing and even texture give it a friendly, practical character suited to everyday interfaces and contemporary branding.
The design appears intended as a dependable, contemporary sans that balances firmness with rounded friendliness. Its simplified geometry and consistent stroke treatment suggest a focus on legibility, straightforward tone, and broad, practical usability.
Capitals read clean and blocky with minimal modulation, while lowercase retains a simple, workmanlike structure that keeps words compact and tidy. The overall spacing and proportions create an even, no-nonsense texture that favors clarity over personality-driven quirks.