Sans Normal Lukal 14 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Jarvis' by Alan Smithee Studio, 'AG Royal' by Berthold, 'Monto Grotesk' by Lucas Tillian, 'Neue Reman Gt' by Propertype, 'Scatio' by Wahyu and Sani Co., and 'Inovasi' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, sportswear, branding, packaging, sporty, dynamic, assertive, retro, loud, impact, motion, emphasis, promotion, oblique, rounded, blocky, compact, chunky.
A heavy, oblique sans with rounded, compact forms and broadly uniform stroke thickness. Counters are tight and apertures tend to close slightly, giving the letters a dense, punchy texture. The curves are smooth and simplified while joins and terminals are mostly blunt, with occasional angled cuts that reinforce the forward-leaning stance. Numerals follow the same chunky geometry, maintaining strong color and consistent rhythm across mixed text.
Works well for high-impact headlines, promotional graphics, posters, and branding where strong presence and motion are desirable. It also suits sports-themed layouts, apparel graphics, and packaging callouts that need compact, attention-grabbing typography.
The overall tone is energetic and forceful, with a forward-leaning, action-oriented feel. Its compact weight and rounded mass read as sporty and promotional, leaning toward a slightly retro display flavor rather than quiet neutrality.
Designed to deliver maximum impact with a forward-leaning stance, pairing simplified rounded construction with dense, bold proportions for immediate visibility. The emphasis appears to be on energetic display use and strong typographic color in short bursts of text.
The bold slant creates a strong directional emphasis, and the dense spacing makes lines feel tightly packed and impactful. In longer passages the heavy texture dominates, so it reads best when used for emphasis rather than extended reading.