Sans Normal Omkag 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Segma' by Brink, 'Neufile Grotesk' by Halbfett, and 'Goga' by Narrow Type (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, modern, friendly, direct, clean, impact, clarity, modernity, versatility, geometric, rounded, sturdy, high legibility, compact counters.
A heavy, geometric sans with broad proportions and smooth, rounded curves paired with straight, vertical terminals. Strokes are consistently thick with minimal modulation, producing a solid, even texture in both display sizes and running text. Counters are relatively compact and apertures are fairly closed, giving letters a dense, punchy silhouette. The lowercase is simple and contemporary, with single-storey forms (notably the a and g) and short, sturdy joins that keep the overall rhythm tight.
Best suited for headlines, posters, and brand marks where a strong, clear presence is needed. The dense, even stroke and wide stance also make it effective for signage and packaging, especially at medium-to-large sizes where its geometric shapes and tight counters stay crisp.
The overall tone is assertive and contemporary, with a friendly, approachable warmth coming from the round construction and softened corners. It reads as practical and straightforward rather than elegant or expressive, emphasizing clarity and impact. The weight and width together create a confident, poster-ready voice.
The design appears intended to deliver modern, high-impact communication with a neutral geometric foundation. It prioritizes strong silhouettes and consistent stroke weight to maintain legibility and a steady rhythm across uppercase, lowercase, and numerals.
Round letters like O and C appear near-circular and stable, while diagonals in A, V, W, and Y are thick and strongly anchored. Numerals follow the same robust, geometric logic, and the punctuation in the sample text blends in without calling attention, supporting a uniform typographic color.