Sans Normal Kudiy 10 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'BR Shape' by Brink, 'Hando' by Eko Bimantara, 'Live Grotesk' by Matt Chansky, 'Alexer' and 'Alexer Pro' by NicolassFonts, and 'Bassen' by SRS Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, sporty, confident, modern, dynamic, friendly, impact, energy, emphasis, modernity, rounded, sturdy, clean, smooth, open.
A heavy, right-slanted sans with smooth, rounded forms and a consistent, low-contrast stroke. Curves are generous and circular, while joins and terminals stay clean and blunt, giving the letterforms a sturdy, contemporary feel. Spacing appears relatively open for the weight, and the overall rhythm is steady and readable, with compact counters that remain clear at display sizes.
Best suited to headlines and short blocks of copy where its weight and slant can drive emphasis—posters, bold brand wordmarks, packaging callouts, and promotional graphics. It can also work for UI highlights or signage where a compact, high-impact sans is needed.
The tone is energetic and assertive, with an athletic, forward-leaning momentum. Its rounded construction keeps it approachable rather than aggressive, projecting a modern, upbeat personality suited to attention-grabbing typography.
The design appears intended to deliver a strong, contemporary italic voice with smooth, rounded geometry and high visual presence. It prioritizes immediacy and legibility in display contexts while maintaining a friendly, modern finish.
The slant is strong enough to read as intentionally dynamic rather than merely oblique, and the numerals share the same rounded, solid construction for a cohesive alphanumeric color. Overall texture is even and dense, favoring impact over delicacy.