Sans Normal Hudis 12 is a light, normal width, monoline, upright, normal x-height font.
Keywords: ui text, body text, brand systems, signage, presentations, clean, friendly, modern, approachable, minimal, everyday legibility, neutral branding, screen readability, simplicity, rounded, open, airy, crisp, geometric.
A clean monoline sans with softly rounded terminals and a gently geometric construction. Curves are smooth and near-circular, while straight strokes stay crisp, producing a calm, even rhythm. The lowercase shows open apertures and uncomplicated forms (single-storey a and g), and the overall proportions feel balanced rather than condensed or expanded. Numerals are clear and simple, matching the same rounded, low-contrast stroke logic.
Works well for interface labels, product copy, and general-purpose text where a clean, unobtrusive voice is needed. The open apertures and rounded detailing also make it a good fit for wayfinding and signage, as well as presentation decks and everyday brand typography.
The tone is modern and approachable, with a friendly softness coming from the rounded corners and open shapes. It reads as neutral and straightforward rather than technical or expressive, making it feel calm, contemporary, and easygoing.
Likely designed as a versatile, general-purpose sans that prioritizes clarity and consistency. The rounded terminals and simple, open lowercase forms suggest an aim toward friendly legibility for both on-screen and print settings.
Counters stay generous in letters like o, e, and a, supporting clarity at text sizes. The shapes maintain a consistent curvature language across caps, lowercase, and figures, giving the set a cohesive, quietly geometric feel.