Sans Other Asdem 7 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: packaging, posters, headlines, children’s media, social graphics, playful, handmade, friendly, quirky, casual, add warmth, signal fun, handmade feel, casual voice, rounded, blobby, soft, irregular, bouncy.
A chunky, rounded sans with a distinctly hand-drawn construction. Strokes are heavy and mostly monoline, with soft terminals and subtly uneven outlines that create a lively texture. Counters tend toward circular and open shapes, while many straight stems show gentle waviness and slight tapering, producing a bouncy baseline rhythm. The overall color is dark and solid, but with organic variation that keeps letterforms from feeling mechanical.
This face is well suited to short, attention-grabbing copy such as posters, packaging, signage, and editorial headings where personality matters more than precision. It also fits children’s content, playful branding, and social media graphics, especially at medium to large sizes where its organic edges and counters remain clear.
The font reads warm and approachable, with a humorous, slightly mischievous tone. Its irregularities and inflated shapes suggest a craft or marker-made feel, making text feel conversational and animated rather than formal.
The design appears intended to deliver an informal, characterful sans that mimics hand lettering while staying bold and highly legible. Its soft geometry and intentionally imperfect rhythm prioritize charm and approachability over strict typographic regularity.
Uppercase forms are compact and simplified, while lowercase characters lean more expressive, with pronounced curves and occasional asymmetry (notably in letters like a, g, k, and y). Numerals follow the same rounded, hand-cut logic, maintaining visual consistency for display settings.