Print Bulup 2 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: packaging, posters, social media, greeting cards, kids branding, friendly, casual, playful, approachable, handmade, handmade warmth, casual clarity, friendly branding, informal display, rounded, soft, brushy, loose, bouncy.
This typeface uses a smooth, hand-drawn stroke with rounded terminals and softly swelling curves that mimic a marker or brush-pen line. Letterforms lean consistently and show gentle irregularities in width and curvature, creating a lively rhythm without becoming messy. Capitals are simple and open, while lowercase forms are compact and slightly looped, with single-storey shapes and relaxed joins; counters stay clear and the overall texture remains even in text. Numerals follow the same informal logic, with rounded shapes and slightly varied proportions that keep the set cohesive.
Well suited to packaging, café or boutique branding, posters, and social media graphics where an approachable handwritten feel is desirable. It also fits invitations, greeting cards, and kid-oriented materials, and can work for short editorial pull quotes or headings when a casual, personable voice is needed.
The overall tone is warm and conversational, with an easygoing, human quality that feels informal rather than formal calligraphic. The slight bounce and softened shapes give it a playful, welcoming voice suited to friendly messaging and lighthearted branding.
The design intention appears to be a neat, everyday handwritten print that balances charm with legibility. It aims to provide a consistent, repeatable hand-lettered look for titles and short text, emphasizing friendliness and informality over strict geometric precision.
The slant and rounded geometry help maintain flow across words, and the modest irregularity adds personality at display sizes while remaining readable in short passages. Spacing appears comfortably open, supporting an airy, handwritten texture in continuous text.