Serif Humanist Agsu 10 is a light, normal width, high contrast, upright, short x-height font.
Keywords: book text, editorial, magazines, literary, headlines, classic, refined, formal, reading, elegance, tradition, authority, editorial tone, bracketed, calligraphic, crisp, delicate, bookish.
This serif shows pronounced stroke modulation with thin hairlines and sturdier stems, creating a crisp, elegant rhythm. Serifs are bracketed and finely tapered, with a subtle calligraphic sweep in joins and terminals. Proportions lean traditional: compact lowercase with relatively tall ascenders and descenders, and capitals that feel stately and evenly balanced. Curves are smooth and controlled, with open counters and a slightly flowing baseline texture that stays orderly in text.
Well-suited to book typography, long-form editorial, and magazine layouts where a classic serif voice is desired. It also performs nicely in titles, pull quotes, and formal communication materials that benefit from a refined, traditional tone.
The overall tone is cultured and traditional, with a quiet formality that reads as literary and established. High-contrast details and tapered finishing strokes lend a refined, premium feel without becoming overly decorative.
The design appears intended to evoke a classic, old-style reading experience with calligraphic nuance, pairing a dignified uppercase with a compact, text-friendly lowercase. Its contrast and delicate finishing suggest an aim for elegance and authority in editorial and literary settings.
The figures and capitals share the same polished, engraved-like precision seen in the lowercase, helping headings and mixed-case typography feel cohesive. In continuous text, the narrow hairlines and strong contrast emphasize elegance and clarity, favoring careful typesetting and comfortable leading.