Sans Normal Egmav 4 is a light, normal width, low contrast, italic, short x-height font.
Keywords: editorial, books, magazines, branding, packaging, elegant, refined, literary, calm, classic, text italic, editorial tone, graceful emphasis, modern refinement, slanted, humanist, open counters, smooth curves, airy.
A slanted, lightly built text face with smooth, rounded construction and gently tapered terminals. Strokes maintain an even rhythm with subtle modulation, and curves are clean and open, giving counters generous breathing room. Capitals are relatively tall and poised, while the lowercase appears compact with a modest x-height, producing a crisp, high-contrast-in-silhouette look without sharp edges. Figures follow the same flowing, oblique logic and read as understated and consistent alongside the letters.
Well suited to editorial typography such as magazine features, book text and chapter openings, and pull quotes where an italic voice is needed without becoming ornate. It can also support tasteful branding, packaging, and invitations that benefit from a refined, contemporary-leaning slanted style.
The overall tone is polished and understated, suggesting quiet sophistication rather than display drama. Its slant and rounded forms bring a courteous, editorial feel that reads as literary and composed.
The design appears intended as a readable, elegant italic companion with a calm, modern rhythm—prioritizing smooth curves, consistent slant, and a restrained, refined presence for continuous text and editorial emphasis.
Spacing appears comfortably open, and the oblique angle is consistent across uppercase, lowercase, and numerals, helping lines of text maintain a smooth diagonal cadence. The round letters (like O/C/e) feel particularly soft and balanced, while diagonals (V/W/X/Y) stay clean and restrained.