Sans Superellipse Finoz 7 is a very bold, wide, low contrast, italic, tall x-height font.
Keywords: sports branding, esports, headline, poster, product logo, futuristic, sporty, tech, aggressive, dynamic, speed cue, impact, modern branding, tech styling, athletic tone, extended, oblique, rounded corners, square-round, geometric.
A heavy, oblique sans with squared-off, superelliptic contours and consistently rounded corners. Strokes are broadly uniform, with flat terminals and crisp, engineered joins that keep counters open despite the weight. The overall geometry favors rounded rectangles over circles, producing compact inner shapes in letters like O, D, and P and a streamlined, forward-leaning rhythm. Spacing reads generous for a display face, helping the dense forms stay legible in short words and headings.
Best suited to display work where impact and speed cues matter—sports and esports identities, event posters, tech or automotive-themed headlines, and bold product branding. It can also work for short UI labels or packaging callouts when set with ample tracking and room to breathe.
The tone is fast and modern, with a motorsport/tech feel driven by the strong slant, extended proportions, and sharp, aerodynamic cuts. It projects intensity and motion rather than friendliness, making it feel competitive, performance-oriented, and contemporary.
The design appears intended to deliver a high-impact, performance aesthetic: an oblique, extended display sans that reads quickly, feels engineered, and maintains consistent superelliptic shaping across letters and figures for strong brand cohesion.
Diagonal letters (K, V, W, X, Y) emphasize angular energy while maintaining the same softened-corner theme, and the numerals match the squared-round construction for a cohesive set. The design’s distinctive look comes from the tension between blunt, blocky silhouettes and the smooth corner rounding, which keeps the texture bold but controlled.