Sans Normal Olnab 10 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Agent Sans' by Positype, 'Blom' by The Northern Block, 'LFT Arnoldo' by TypeTogether, and 'Ambra Sans' and 'Klein' by Zetafonts (names referenced only for comparison).
Keywords: ui text, branding, signage, posters, packaging, friendly, modern, approachable, clean, confident, clarity, versatility, approachability, brand voice, readability, rounded, soft terminals, humanist, open counters, high legibility.
A sturdy sans with rounded, gently squared curves and mostly uniform stroke weight. The shapes feel softly molded rather than geometric-sharp, with open apertures and generous counters that keep letters clear at size. Terminals are clean and slightly softened, and curves (notably in C, G, S, and the bowls) have an even, controlled rhythm. The lowercase shows straightforward construction with a single-storey a and g, a compact, readable e, and a tall, simple l; numerals are solid and plainspoken with an open-top 4 and a full, rounded 8.
It works well for interface typography, product and brand systems, and general-purpose editorial use where clarity is needed at a range of sizes. The strong presence also suits headlines, posters, and signage, while the friendly construction makes it a good match for packaging and consumer-facing communications.
The overall tone is friendly and contemporary, projecting clarity without feeling cold. Its rounded shaping and even color give it an approachable, everyday voice suited to broad audiences.
The design appears intended as a versatile, high-clarity sans that pairs robust weight with softened geometry for a welcoming, modern feel. It emphasizes legibility through open counters and uncomplicated forms while keeping a confident, display-capable color.
In text, the font maintains a consistent dark color and stable spacing, with letterforms that stay distinct in dense settings. The mix of softly rounded curves and straight stems creates a balanced, utilitarian personality that still feels warm.