Sans Normal Abbih 7 is a regular weight, normal width, low contrast, italic, short x-height font.
Keywords: ui labels, branding, posters, captions, editorial, clean, modern, technical, neutral, efficient, clarity, versatility, modernization, momentum, simplicity, oblique, geometric, monoline, open apertures, slanted terminals.
A slanted, monoline sans with smooth, rounded construction and a largely geometric skeleton. Curves are clean and continuous, with open apertures on forms like C, G, and e, and straightforward joins that keep counters clear. The italics are true oblique in feel—stems and bowls lean consistently without adding calligraphic swelling—while widths vary by character in a natural proportional rhythm. Numerals follow the same simple, rounded logic, with clear differentiation and compact proportions that match the letterforms.
Works well for interface labels, short paragraphs, and captions where a clean italic voice is needed without ornament. It also suits contemporary branding and packaging, as well as headlines or pull quotes that benefit from a streamlined, forward-leaning texture.
The overall tone is contemporary and practical, reading as understated rather than expressive. Its steady slant adds momentum and a mildly sporty, forward-leaning energy while remaining restrained and businesslike.
Likely designed as a versatile italic companion for modern sans typography—prioritizing smooth geometry, clarity in continuous reading, and a consistent oblique rhythm that scales from text to display.
Uppercase shapes stay crisp and uncluttered, with diagonals and round letters balancing well at display sizes. The lowercase shows compact proportions that help maintain a tidy line, and the consistent stroke treatment supports even texture across mixed-case text.