Sans Normal Abguv 1 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, signage, presentations, branding, clean, modern, technical, neutral, efficient, functional clarity, modern emphasis, neutral tone, everyday sans, oblique, open apertures, humanist, rounded, smooth.
This is a clean oblique sans with smooth, rounded curves and a consistent, low-modulation stroke. Proportions run a bit broad with generous internal space, and the overall rhythm is even and calm rather than compressed or dense. Terminals are mostly sheared and simplified, with open apertures in letters like c, e, and s, and round bowls that stay stable across upper- and lowercase. Numerals follow the same straightforward construction, with clear, unembellished shapes and steady spacing.
It suits interface typography, dashboards, and product copy where a clean oblique sans is needed for emphasis or hierarchy. The broad proportions and open shapes also work well for presentation graphics, short editorial passages, and clear wayfinding or informational signage.
The tone is contemporary and matter-of-fact, reading as polished and efficient rather than expressive or decorative. Its slanted posture adds forward motion without feeling aggressive, keeping the overall voice professional and accessible.
The design appears intended as a practical, contemporary italic companion for everyday communication—prioritizing clarity, steady texture, and a restrained modern look that scales from headings to continuous text.
In text, the forms maintain clarity through open counters and a smooth baseline flow, helping the italic angle feel integrated rather than purely stylistic. The capitals remain simple and geometric in impression, while the lowercase keeps a slightly more humanist softness in joins and curves.