Sans Normal Kegas 3 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Breve Sans Text' and 'Breve Slab Text' by Monotype (names referenced only for comparison).
Keywords: headlines, branding, sportswear, posters, packaging, sporty, dynamic, modern, confident, energetic, speed, impact, emphasis, modernity, brand voice, oblique, rounded, geometric, compact, punchy.
A heavy, oblique sans with rounded, geometric construction and smooth, continuous curves. Strokes maintain an even weight, with terminals generally clean and slightly softened, giving counters a full, open feel in letters like C, O, and G. The italic slant is assertive and consistent, and the forms are compact with tight joins and simplified detail, producing a strong, forward-leaning texture in words. Numerals match the letterforms with sturdy bowls and minimal contrast, keeping the overall rhythm uniform across lines.
This font performs best in headlines, titles, and prominent branding where a compact, high-impact italic can carry emphasis on its own. It suits sports and active-lifestyle graphics, attention-grabbing posters, and packaging or labels that benefit from a strong, modern voice. It can also work for short UI labels or badges when space is tight and emphasis is desired.
The tone is energetic and driven, with a strong sense of motion created by the pronounced slant and dense weight. It reads as modern and confident—well suited to messaging that aims to feel fast, active, and direct rather than delicate or formal.
The design appears intended to deliver a contemporary, athletic-leaning italic voice with maximum punch and legibility at display sizes. Its geometric, low-detail construction prioritizes clean reproduction and consistent rhythm while the oblique angle adds urgency and motion.
Uppercase shapes are broad and stable while maintaining the same oblique momentum, and lowercase forms lean toward single-story, simplified silhouettes that favor speed and impact. The bold mass and compact spacing create high visual presence in short phrases, especially in mixed-case settings.