Sans Normal Konaf 4 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Humanist 521' by Bitstream; 'Gill Sans', 'Gill Sans MT', 'Gill Sans MT Cyrillic', 'Gill Sans MT WGL', 'Gill Sans Nova', and 'Morandi' by Monotype; and 'Humanist 521' by ParaType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, dynamic, modern, confident, friendly, impact, momentum, clarity, modern branding, display strength, oblique, geometric, rounded, clean, compact.
A heavy, oblique sans with smooth, rounded curves and largely geometric construction. Strokes are solid and even, with minimal contrast and clean terminals that keep counters open despite the weight. The slant is consistent across letters and numerals, creating a forward-leaning rhythm; curves (C, G, O, Q) feel circular and stable while diagonals (A, K, V, W, X, Y) are crisp and energetic. Spacing reads moderately tight in text, giving lines a compact, unified texture that holds up well at display sizes.
Best suited to headlines, posters, and short-form copy where the forward slant and heavy weight can deliver impact. It also fits contemporary branding systems—especially for sports, fitness, and tech-adjacent identities—where compact, confident typography is desirable. For longer text, it will work most comfortably at larger sizes with generous line spacing to avoid a dark, compressed texture.
The overall tone is energetic and assertive, with a contemporary, action-oriented feel driven by the oblique angle and strong black shapes. Rounded geometry keeps it approachable rather than harsh, making it suitable for upbeat, brand-forward messaging. It suggests speed and momentum without becoming overly stylized.
The design appears intended to deliver high-energy emphasis in a clean sans framework, combining geometric clarity with an oblique stance for momentum. It prioritizes strong presence, simple construction, and quick recognition across a range of common glyph shapes.
Numerals are sturdy and legible, with simplified, high-impact forms suited to signage and large-format use. The lowercase shows a single-storey ‘a’ and ‘g’, reinforcing a modern, simplified voice and helping maintain clarity in dense, bold text blocks.