Sans Superellipse Jade 7 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, sports branding, logotypes, industrial, sporty, techy, punchy, retro, impact, ruggedness, modernity, branding, squarish, rounded corners, blocky, compact apertures, stenciled cuts.
A heavy, geometric sans with squarish, rounded-rectangle construction and consistently softened corners. Counters are compact and often rectangular, producing dense, solid word shapes and strong vertical rhythm. Curves resolve into superellipse-like arcs rather than circles, while terminals are generally flat with occasional angled cuts that create a subtly machined, stencil-like feel. Uppercase forms are broad and stable; lowercase follows the same blocky logic with a straightforward, utilitarian build.
Best suited to display sizes where its dense counters and blocky structure can read clearly and deliver maximum impact. It performs well for headlines, posters, sports or esports identity work, packaging, and short brand statements where a rugged, engineered voice is desired.
The overall tone is assertive and high-impact, with a tough, industrial character that reads as sporty and tech-forward. Its chunky geometry and tight counters give it a confident, no-nonsense presence that feels at home in performance branding and bold promotional settings.
The likely intention is to provide a modern, attention-grabbing display sans built from rounded-rectangle geometry, prioritizing bold presence and a cohesive, industrial rhythm across letters and numerals.
The design relies on distinctive notches and squared bowls to create separation at joins, which adds character but also increases visual density in longer text. Numerals match the same rectangular counter language, keeping the overall system cohesive and strongly patterned.