Sans Contrasted Lemev 7 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, children’s, branding, playful, whimsical, handmade, casual, quirky, human warmth, display voice, approachability, informality, character, rounded, tapered, bouncy, informal, lively.
A lively sans with gently irregular geometry and a hand-drawn rhythm. Strokes show subtle contrast with tapered joins and occasional wedge-like terminals, giving letters a slightly brushy, cut-paper feel. Curves are open and rounded while verticals can lean or bulge just a bit, creating a buoyant texture across lines. Counters are generally generous and the overall construction stays simple and sans in spirit, but with intentionally uneven widths and organic stroke behavior that keeps the silhouette animated.
Works best in short to medium display settings where personality is an asset—posters, headlines, packaging, and brand marks for casual or family-friendly products. It can also suit invitations, event graphics, and editorial pull quotes where a playful, handmade texture is desired.
The font reads friendly and mischievous rather than strict or technical. Its uneven pacing and soft, tapered forms suggest a human touch, evoking a playful, storybook tone suited to lighthearted messaging.
Likely designed to provide a clean sans foundation while injecting warmth and motion through controlled irregularity and subtle contrast. The goal appears to be an approachable display face that stays legible but avoids the rigidity of purely geometric forms.
Capitals have a poster-like presence with simplified shapes, while lowercase forms add extra character through varied widths and slightly idiosyncratic bowls and shoulders. Numerals are clear and bold, matching the same tapered, hand-crafted energy for display use.