Serif Normal Esha 10 is a regular weight, normal width, high contrast, italic, normal x-height font.
Keywords: editorial, books, magazines, invitations, branding, elegant, literary, refined, classic, formal, text emphasis, classic elegance, editorial clarity, expressive italic, calligraphic, bracketed, tapered, lively, flowing.
A high-contrast italic serif with a pronounced diagonal slant and crisp, tapered terminals. The letterforms show strong thick–thin modulation and wedge-like, bracketed serifs that guide the eye along a smooth, forward rhythm. Curves are generously rounded and slightly elastic, while joins and entry/exit strokes feel pen-informed, giving the text a lively texture. Capitals are stately and open, and the lowercase features compact, fluid forms with clear counters and a consistent italic construction.
This style works particularly well for editorial typography, book interiors, and magazine features where an elegant italic is needed for emphasis or voice. It also suits formal invitations, cultural institutions, and premium branding where a classic, refined serif character is desired, especially at text to display sizes.
The overall tone is cultured and graceful, with a distinctly traditional, bookish elegance. Its sweeping italic motion reads as expressive yet controlled, suggesting formality, sophistication, and a hint of romantic classicism.
The design appears intended to provide a traditional, readable italic with strong contrast and a spirited, pen-like flow. It aims to balance classical serif structure with expressive motion for sophisticated typography in longer passages and refined display settings.
The numerals carry the same calligraphic contrast and curvature, with old-style flavor and varied widths that enhance the organic cadence in running text. Uppercase forms remain calm and balanced while the lowercase brings most of the movement, making it well-suited to emphasis and refined typographic color.