Script Fuliz 7 is a very bold, normal width, low contrast, italic, short x-height font.
Keywords: branding, packaging, posters, headlines, social media, playful, retro, friendly, confident, warm, hand-lettered feel, retro display, bold emphasis, brand voice, cheerful tone, rounded, bouncy, swashy, chunky, smooth.
A heavy, slanted script with thick, rounded strokes and smooth, brush-like terminals. Letterforms lean consistently forward and show a lively, bouncing baseline rhythm, with generous curves and occasional swash-like entry/exit strokes. Counters are relatively small from the weight, while joins and transitions stay fluid and soft rather than sharp. Uppercase characters are compact and decorative, and lowercase forms read as tightly knit, with a distinctly cursive silhouette even when letters are not fully connected in every instance.
Well suited to logo wordmarks, product packaging, and promotional headlines where a friendly, bold script can carry the message. It also works for posters, menu titles, and social graphics that need a retro, hand-lettered emphasis. For extended paragraphs, it is best reserved for short bursts such as pull quotes or featured lines.
The overall tone is upbeat and personable, with a vintage sign-painting energy. Its bold, rounded forms feel approachable and spirited, projecting a cheerful confidence that suits expressive, attention-getting typography.
The design appears intended to emulate confident hand-lettering with a brush or marker, combining substantial stroke weight with a smooth cursive motion. Its compact, decorative capitals and buoyant rhythm aim to create a distinctive, brandable voice that stands out quickly in display settings.
At display sizes the shapes feel smooth and cohesive, with clear directional stroke flow and consistent slant. The numerals match the script’s weight and curvature, reading as sturdy and informal rather than technical. The dense weight and tight inner spaces suggest it benefits from comfortable sizing and spacing when used in longer lines.