Sans Normal Osbuy 12 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Corelia' by Hurufatfont, 'NeoGram' by The Northern Block, and 'Samplex' by Tipo Pèpel (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, straightforward, impact, clarity, approachability, modernity, simplicity, geometric, rounded, closed apertures, tight joints, large counters.
A heavy, geometric sans with rounded bowls and broadly circular construction across letters and numerals. Strokes are thick and even, with compact joins and a sturdy vertical stress that keeps forms stable at large sizes. Terminals are mostly flat and blunt, and many shapes lean toward closed apertures (notably in letters like C, S, and a), producing dense, solid silhouettes. Spacing reads slightly tight in text, and the overall rhythm is blocky yet smooth due to consistent curvature and generous counters in the round letters.
This font suits headlines, posters, and branding where strong presence and quick recognition matter. It also works well for packaging and signage that need a solid, modern sans with a friendly edge, especially at medium-to-large sizes where its dense forms and rounded construction read cleanly.
The tone is assertive and high-impact, balancing a modern, no-nonsense clarity with a friendly softness from its rounded geometry. It feels contemporary and pragmatic—more about confident communication than elegance or delicacy.
The design appears intended to deliver maximum impact with minimal fuss: a robust geometric sans that remains approachable through rounded shapes and simplified letterforms. It prioritizes bold, contemporary legibility and a consistent, cohesive texture for display typography.
The lowercase shows a single-storey a and g, reinforcing a contemporary, approachable voice. Numerals are bold and simple, with an especially weighty 8 and a compact 2/3 that match the alphabet’s rounded, filled-in character.