Sans Normal Nolim 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Neue Helvetica', 'Neue Helvetica Armenian', 'Neue Helvetica Georgian', and 'Neue Helvetica Paneuropean' by Linotype; 'Helvetica Now' by Monotype; 'M Ying Hei HK' by Monotype HK; 'Europa Grotesk No. 2 SB' and 'Europa Grotesk No. 2 SH' by Scangraphic Digital Type Collection; and 'Nimbus Sans Novus' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, confident, friendly, modern, punchy, straightforward, impact, clarity, modern branding, display emphasis, simplicity, geometric, rounded, chunky, clean, high-impact.
This typeface is a heavy, geometric sans with broad, rounded bowls and a clean, closed construction. Strokes are uniform and sturdy, with minimal modulation and a generally even, blocky rhythm across the alphabet. Curves read as near-circular in letters like O/C and the rounded lowercase forms, while junctions and terminals stay simple and largely squared-off. Counters are compact relative to the stroke thickness, and the overall silhouette favors dense, solid lettershapes that hold together well in large sizes.
It’s well suited to headlines and short, high-impact copy where strong shapes and simplified details are an advantage. The weight and compact counters make it effective for branding, packaging, and display signage, especially when you want a solid, modern voice that remains approachable.
The overall tone feels bold and approachable, with a contemporary, no-nonsense presence. Its rounded geometry softens the weight, giving it a friendly, brand-ready character while still projecting strength and clarity.
The design appears aimed at delivering maximum visual impact with a clean, geometric construction. It prioritizes bold, easily recognized shapes and consistent rhythm for contemporary display typography in brand and editorial settings.
The lowercase includes single-storey a and g, reinforcing a geometric, contemporary feel. Figures appear similarly robust and simple, matching the letterforms’ dense, high-ink coverage and straightforward geometry.