Sans Normal Lakav 14 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Hando' by Eko Bimantara and 'Armin Grotesk' and 'Armin Soft' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, modern, energetic, friendly, impact, dynamism, approachability, clarity, brand voice, rounded, oblique, geometric, compact, sturdy.
A heavy, oblique sans with rounded, geometric construction and smooth curves throughout. Strokes are consistently thick with minimal contrast, creating a dense, high-impact texture. Counters are generously open for the weight, and curves (notably in C, G, O, Q, and S) read as clean arcs rather than calligraphic forms. Terminals are predominantly blunt with softened corners, while diagonals (A, K, V, W, X, Y) are wide and stable, reinforcing a strong forward-leaning rhythm. Numerals are similarly robust and rounded, with clear, simplified shapes.
This style performs best where bold, fast-moving emphasis is needed—headlines, campaign graphics, posters, and brand marks. It also suits sports and fitness identities, packaging fronts, and short UI labels where a strong, friendly sans presence is desirable.
The overall tone is assertive and upbeat, with a forward motion that feels sporty and contemporary. Its rounded geometry keeps the voice approachable, while the heavy massing communicates confidence and immediacy, making it feel suited to energetic branding and attention-first messaging.
The design appears intended to deliver a modern, impact-forward sans with a dynamic slant and rounded geometry, balancing punchy visibility with approachable curves. It prioritizes clarity and consistency in large, attention-grabbing settings rather than delicate detail.
The slant is consistent across uppercase, lowercase, and figures, helping the font maintain a cohesive flow in setting. Wide internal spacing and uncomplicated joins support legibility at display sizes, while the heavy weight produces a compact, headline-oriented color in paragraphs.