Sans Normal Odlom 5 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'FF Infra' by FontFont, 'CF Mod Grotesk' by Fonts.GR, 'Urania' by Hoftype, 'Cedora' by Lafontype, and 'Goga' by Narrow Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, playful, modern, confident, high impact, approachability, modern simplicity, brand voice, rounded, chunky, soft corners, compact apertures, heavy terminals.
A heavy, rounded sans with broad proportions and softened corners. Curves are built from near-circular bowls and generous radii, while straight strokes end in blunt, slightly rounded terminals. Counters are relatively tight in letters like B, P, R, and a, giving the face a dense, poster-friendly color. The uppercase has simple, geometric construction (notably the circular O and open C), and the lowercase keeps single-storey forms with sturdy stems and compact joins.
Best suited to headlines and short to medium-length statements where impact and clarity are priorities. The dense color and rounded shapes work well for branding systems, packaging, signage, and social graphics, especially where a friendly but assertive voice is needed.
The overall tone is bold and approachable, combining a contemporary geometric feel with a friendly softness. Its dense shapes and rounded curves read as energetic and upbeat rather than formal, making it feel confident and accessible.
The design appears intended to deliver maximum emphasis with a warm, contemporary character. By pairing geometric roundness with compact counters and blunt terminals, it aims for high visibility and a personable, modern feel in display typography.
Round characters (O, Q, o, e, 0, 8, 9) are especially prominent and help establish a consistent, bubble-like rhythm. Diagonals in A, V, W, X, and Y are thick and stable, avoiding sharp points. Numerals appear built to match the letterforms, with simple, blocky silhouettes and strong presence at display sizes.