Sans Normal Semov 5 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui labels, app design, branding, signage, packaging, friendly, modern, approachable, clean, techy, approachability, clarity, modern branding, soft geometry, rounded, geometric, soft, open, minimal.
A rounded geometric sans with smooth, monoline strokes and generously curved joins. Forms lean toward circular construction (notably in C, O, Q, and e), with squared-off terminals softened into rounded ends throughout. Counters are open and even, spacing feels airy, and the overall rhythm is consistent from caps to lowercase. The lowercase shows simple, single-storey a and g, a compact, round i/j dot, and a short-armed t, reinforcing a clean, contemporary silhouette. Numerals follow the same rounded, single-stroke logic, with clear, friendly shapes and minimal contrast.
Well-suited to interface copy, product branding, and signage where a friendly but modern voice is needed. The rounded geometry and open counters also make it effective for short paragraphs, onboarding screens, and packaging text that benefits from a clean, inviting presence.
The tone is upbeat and approachable, combining a modern, lightly technical cleanliness with soft, humanized corners. Its rounded endings and circular bowls keep it from feeling strict or corporate, while the consistent geometry still reads as orderly and contemporary.
Likely designed to deliver a contemporary geometric sans that feels warmer than a purely mechanical style. The consistent monoline construction and rounded terminals suggest an emphasis on clarity, cohesion, and a personable tone in digital and brand-forward contexts.
Capitals are straightforward and uncluttered, while lowercase proportions keep text readable at display and paragraph sizes. Diagonal letters (K, V, W, X, Y) maintain the same soft terminal treatment, giving the family a cohesive, polished feel across mixed-case settings.