Sans Normal Apkim 13 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'BR Nebula' by Brink, 'Geometria' by Brownfox, 'Neue Reman Gt' and 'Neue Reman Sans' by Propertype, and 'Milliard' by René Bieder (names referenced only for comparison).
Keywords: ui text, product design, signage, editorial, presentations, neutral, modern, clean, friendly, technical, legibility, versatility, clarity, neutrality, modernity, rounded, open, geometric, even, crisp.
A clean, rounded sans with smooth circular bowls and largely monolinear strokes. Terminals are predominantly straight and neatly cut, with gentle rounding in curves and consistent joins that keep the rhythm even. Proportions run on the generous side with roomy counters and open apertures, while the overall drawing stays disciplined and uncluttered. Numerals and capitals share the same calm geometry, giving text a steady, uniform texture.
This font suits interface labels, dashboards, and product typography where clarity at a range of sizes matters. It also works well for signage, wayfinding, and clean editorial layouts, and can support presentation decks and brand systems that want a modern, unobtrusive sans.
The tone is neutral and contemporary, balancing a slightly friendly softness from the rounded forms with a practical, no-nonsense clarity. It reads as straightforward and dependable rather than expressive, making it feel at home in modern digital and product contexts.
The design appears aimed at a versatile everyday sans that prioritizes legibility and consistency, using rounded geometry and open forms to stay clear in continuous reading while maintaining a contemporary, polished look.
The sample text shows stable word shapes and a consistent color across lines, with clear punctuation and comfortable spacing. Round letters like O/C/G and the curved lowercase forms contribute to an approachable, geometric feel without becoming overly stylized.