Sans Superellipse Hubum 8 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Molde' by Letritas, 'Kuunari' and 'Kuunari Rounded' by Melvastype, 'Hype vol 2' by Positype, 'Beachwood' by Swell Type, and 'Headlines' by TypeThis!Studio (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, sports branding, industrial, sporty, assertive, utilitarian, urban, space saving, high impact, signage clarity, brand presence, compact, blocky, condensed, sturdy, squared-round.
A compact, heavy sans with rounded-rectangle construction and tight interior counters. Curves are built from softened corners rather than true circles, giving bowls and rounds a squarish, superellipse feel. Strokes are broadly uniform and terminals are blunt, producing a dense color and strong vertical emphasis. Apertures tend to be narrow and joins are clean and direct, with a consistent, engineered rhythm across uppercase, lowercase, and numerals.
Best suited to short, high-impact settings such as headlines, posters, logos, and bold UI labels. It can also work well for wayfinding, packaging, and sports or fitness branding where compact width and strong presence help conserve space while staying highly prominent.
The overall tone is forceful and no-nonsense, with an industrial, sporty presence. Its condensed heft reads like signage or equipment labeling—confident, practical, and built for impact rather than delicacy.
The design appears intended to deliver maximum impact in a condensed footprint, using superellipse-based rounds and uniform stroke weight to keep forms sturdy, consistent, and highly legible at display sizes.
Uppercase forms are tall and commanding, while the lowercase maintains a straightforward, workmanlike texture; rounded corners prevent the weight from feeling overly sharp. Numerals share the same squared-round logic, keeping a cohesive look for data-heavy settings.