Sans Normal Osboj 1 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Myriad', 'Myriad Bengali', and 'Myriad Devanagari' by Adobe; 'Bluteau Arabic Sans', 'Bluteau Hebrew Sans', and 'Bluteau Sans' by DSType; 'Halifax' by Hoftype; 'Alinea Sans' by Présence Typo; and 'Anselm Sans' by Storm Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, punchy, modern, sporty, impact, clarity, modernity, geometric, chunky, blocky, rounded, open counters.
A heavy, geometric sans with broad proportions and crisp, clean edges. Strokes stay consistently thick with minimal modulation, while curves are built from simple circular and oval forms, producing smooth bowls and open counters. Terminals are predominantly straight and cut cleanly, giving the letters a solid, block-like footprint; diagonals and joins read sturdy rather than delicate. Spacing and rhythm feel even and emphatic, designed to hold its shape at large sizes and in dense settings.
This font is well suited to headlines, display typography, and short blocks of copy where impact matters—such as posters, branding, packaging, and wayfinding. The strong, even stroke color and open shapes help it stay legible in large-scale applications, on screens, and in high-contrast layouts.
The overall tone is bold and approachable, with a contemporary, no-nonsense energy. Its broad shapes and rounded geometry create a friendly presence, while the weight and firmness add assertiveness suited to attention-grabbing messaging.
The design appears intended to deliver maximum presence with a straightforward, geometric voice. Its construction favors clarity and visual weight over nuance, aiming for a contemporary display style that remains readable while feeling confident and energetic.
Round letters like O and C appear generously open, and the punctuation-sized details (such as the dots on i and j) are substantial enough to remain visible at distance. Numerals match the same robust construction, maintaining a consistent, graphic color across mixed alphanumeric lines.