Sans Normal Ekkum 5 is a light, normal width, medium contrast, italic, normal x-height font.
Keywords: editorial, magazines, book design, branding, packaging, refined, literary, graceful, modern, airy, elegant italic, editorial voice, modern clarity, text emphasis, slanted, calligraphic, smooth, open, crisp.
A slanted, gently modulated design with smooth, continuous curves and a clean, uncluttered skeleton. Strokes stay relatively thin and even, with subtle contrast that reads as soft thick–thin rather than sharp transitions. The letterforms are open and lightly built, with rounded bowls and tapered terminals that keep the rhythm fluid across words. Uppercase shapes feel streamlined and slightly narrow in stance, while the lowercase maintains a consistent, readable cadence with simple, single-storey forms where expected and rounded counters.
Well-suited to editorial typography such as magazine features, pull quotes, and book interiors where an elegant slanted voice is desirable. It can also work for branding and packaging that benefits from a refined, modern tone, especially in short to medium-length copy and display-like settings.
The overall tone is elegant and composed, with a quiet, editorial sophistication. Its italic posture adds motion and warmth without becoming ornate, giving text a polished, literary feel. The personality sits between contemporary minimalism and a classic slanted book-italic sensibility.
The design appears intended to deliver a clean, modern italic that remains readable in continuous text while adding a sense of sophistication and forward motion. Its restrained contrast and open shapes suggest a focus on clarity and smooth typographic color rather than decorative flourish.
The numerals follow the same smooth, lightly contrasted logic as the letters, with rounded forms and a calm presence that blends well in running text. Curves are prioritized over angular joins, which helps maintain a cohesive, flowing texture in paragraphs and longer phrases.