Sans Normal Nybuh 12 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Madani' and 'Madani Arabic' by NamelaType, 'Mundial Narrow' by TipoType, and 'Hartwell' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logotypes, playful, chunky, friendly, retro, punchy, display impact, friendly branding, retro warmth, rounded, geometric, bulky, soft corners, blunt terminals.
A heavy, rounded sans with compact counters and a strongly geometric foundation. Curves are broad and circular, while joins and terminals tend to be blunt with subtly softened corners, giving the shapes a carved, chunky feel rather than a sleek one. Letters sit on a sturdy baseline with simple construction and minimal stroke modulation; the overall rhythm is dense and dark, with counters kept relatively small for impact. Numerals follow the same robust geometry, reading clearly at display sizes.
Best suited to headlines, posters, packaging, and bold branding moments where strong silhouettes and warmth are desirable. It performs especially well in short, high-impact phrases, badges, and logo-style wordmarks where its chunky geometry can read large and confidently.
The font projects a cheerful, approachable personality with a confident, poster-like presence. Its rounded mass and tight counters create a bouncy, slightly retro tone that feels more fun and informal than technical or corporate.
Likely designed to deliver maximum visual impact with a friendly, rounded geometric voice. The intent appears to balance strong display weight with approachable shapes, prioritizing bold readability and character over delicate detail.
Round letters like O and Q are notably full and even, and diagonals (V/W/X/Y) are wide and weighty, reinforcing a strong, graphic silhouette. The lowercase maintains a straightforward, single-storey feel where visible, supporting quick recognition in short phrases and headlines.