Sans Normal Ufrek 14 is a bold, wide, high contrast, upright, normal x-height font visually similar to 'WT Volkolak' by Wraith Types (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, confident, clean, friendly, authoritative, impact, clarity, legibility, modernity, geometric, crisp, open, sturdy, contemporary.
A heavy, geometric sans with broad proportions and clean, uniform construction. Strokes are thick with clear, high-contrast joins and rounded curves that stay smooth and consistent across the set. Counters are generally open and spacious, with circular forms (O, C, G, Q) reading as near-ellipses, and straight-sided letters (E, F, H, N) keeping crisp right angles. Lowercase shapes are simple and sturdy, with a single-storey a and g and compact, no-nonsense terminals; punctuation and numerals follow the same solid, straightforward geometry for strong headline presence.
Best suited to display roles such as headlines, poster typography, branding marks, packaging callouts, and signage where strong presence is needed. It also works for short bursts of text (subheads, UI labels, captions) when a bold, contemporary voice is desired.
The overall tone is modern and self-assured, with a clean, contemporary feel that leans friendly rather than austere. Its wide stance and dense strokes give it an assertive, promotional energy while still staying readable and approachable.
The likely intention is a robust, contemporary sans built for impact and quick recognition. Its geometry, wide proportions, and simplified lowercase suggest a focus on branding and display use where clarity and a confident tone matter most.
The design favors clarity through large apertures and uncomplicated letterforms, helping maintain legibility at larger sizes. Rounded bowls and consistent stroke rhythm give the texture a steady, even color in words, with enough geometric personality to stand out in branding settings.