Serif Flared Falu 13 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, book covers, packaging, posters, editorial, warm, storybook, friendly, traditional, handcrafted, expressive display, narrative tone, heritage feel, approachable branding, flared terminals, soft serifs, rounded joins, ink-trap feel, lively rhythm.
A sturdy serif with visibly flared stroke endings and softly bracketed serifs that give the letterforms a sculpted, inked-in look. Curves are generous and slightly bulbous in places, while interior counters stay open enough for clarity at display sizes. The texture across a line is lively rather than rigid, with subtle irregularities in stroke swelling and terminal shaping that read as crafted rather than mechanical. Numerals and capitals share the same confident, weighty presence, with a consistent baseline and a slightly bouncy silhouette created by the flared terminals and rounded joins.
This face is best suited to display typography such as headlines, book-cover titling, posters, and editorial pull quotes where its flared terminals and lively rhythm can be appreciated. It can also work for short blocks of text in packaging or branding materials when a warm, traditional tone is desired.
The overall tone feels warm, approachable, and a bit old-world—like a classic book serif filtered through a hand-rendered sensibility. It conveys friendliness and narrative charm more than corporate formality, making it feel inviting and characterful.
The design appears intended to blend classical serif structure with expressive, flared finishing to produce a bold, readable display serif that feels handcrafted and narrative. Its emphasis on terminal shaping and rounded modulation suggests a goal of strong personality without sacrificing familiar serif proportions.
The flaring at the ends of verticals and the softened serifs create strong silhouettes that hold up well in short phrases, while tight letterspacing may require care in smaller settings due to the active terminal shapes. The design’s rounded details and pronounced terminals give it a distinctive voice in headlines and pull quotes.