Sans Normal Kubam 3 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Halis Grotesque' by Ahmet Altun, 'Axiforma' by Monotype, 'Causten' and 'Causten Round' by Trustha, and 'Daily Sans' by Up Up Creative (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, energetic, modern, friendly, punchy, impact, momentum, modernity, clarity, approachability, rounded, slanted, geometric, clean, compact.
A heavy, slanted sans with rounded geometry and smooth, low-contrast strokes. Curves are built from broad circular/elliptical shapes, while joins and terminals stay clean and largely straight-cut, giving the letterforms a crisp silhouette. The overall rhythm is compact and sturdy, with consistent stroke weight and wide counters that keep shapes from clogging at large sizes. Uppercase forms feel stable and simplified, while lowercase shows a single-storey ‘a’ and other contemporary constructions that reinforce a straightforward, modern build.
Best suited to display roles where impact and motion matter—headlines, posters, brand marks, and packaging panels. It can also work for short subheads and callouts when you want a dense, high-energy typographic color, especially in retail or sports-oriented communication.
The tone reads energetic and sporty, combining a confident weight with a forward-leaning motion. Rounded forms add approachability, while the sturdy construction keeps the voice assertive and attention-grabbing. Overall it feels contemporary and upbeat rather than formal.
The design appears intended to deliver a contemporary, forward-moving sans optimized for bold messaging: rounded, geometric forms for friendliness and clarity, paired with a strong slant and heavy weight for urgency and emphasis.
The numerals match the same robust, rounded construction, maintaining even color and strong presence. The slant is pronounced enough to create momentum in headlines, but the shapes remain open and legible in the sample text, where the heavy strokes create a dense, impactful texture.