Sans Normal Uflaw 7 is a regular weight, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazine, branding, packaging, luxury, fashion, dramatic, modern, premium voice, display impact, editorial tone, modern elegance, hairline strokes, crisp, sharp, calligraphic, high contrast.
This typeface uses extremely high stroke contrast with razor-thin hairlines and broad, dark main strokes. Curves are smooth and tensioned, with sharp, clean terminals and a polished, print-like finish. Proportions lean wide in many capitals, while overall spacing stays even and controlled for a refined rhythm. The lowercase shows a moderate x-height with elegant, narrow joins and pronounced thick–thin modulation, and numerals follow the same glossy contrast with fine, delicate details.
Best suited for display settings such as magazine headlines, pull quotes, fashion and beauty branding, premium packaging, and elegant titling where its hairlines and contrast can be appreciated. It can also work for short subheads or logotypes, but is less ideal for dense, small-size text where the finest strokes may disappear.
The overall tone is sophisticated and dramatic, with a couture/editorial sensibility. Its glossy contrast and precise hairlines give it a premium, high-end feel that reads as confident and cultivated rather than casual.
The design appears intended to deliver a refined, high-contrast voice that feels modern and upscale, pairing bold vertical presence with delicate hairlines for a striking, editorial look.
At larger sizes the hairlines add sparkle and elegance, while at smaller sizes those ultra-thin strokes may visually recede, emphasizing the bold stems and increasing the sense of contrast. The design’s crisp terminals and controlled curves make it feel more contemporary than ornate, despite the strong thick–thin behavior.