Serif Flared Jiha 11 is a bold, normal width, very high contrast, italic, tall x-height font.
Keywords: headlines, editorial, fashion, branding, packaging, dramatic, luxurious, expressive, elegant display, high impact, editorial voice, luxury branding, expressive italic, calligraphic, sharp, crisp, bracketed, flared.
A high-contrast italic serif with a distinctly calligraphic construction and flared, tapering stroke endings. Thick verticals and hairline connections create a crisp, cutting rhythm, while entry and exit strokes show pointed, wedge-like terminals rather than blunt finishes. Serifs are compact and bracketed/flared, giving stems a subtly sculpted look. Proportions feel lively and slightly condensed in places, with a relatively tall x-height and energetic diagonals that keep the texture tight and forward-leaning in text.
Best suited to display work where its contrast and italic motion can be appreciated—magazine headlines, pull quotes, fashion and beauty branding, premium packaging, and short titling. It can work for brief text passages when set with generous size and spacing, but it visually asserts itself most in prominent, high-impact settings.
The overall tone is elegant and theatrical, combining luxury-signaling contrast with an assertive, editorial slant. Its sharp terminals and sweeping curves read as fashion-forward and confident, with a hint of vintage sophistication rather than minimal neutrality.
Likely designed to deliver a refined, high-fashion italic voice with pronounced thick–thin drama and sculpted, flared terminals, balancing classic serif cues with a more expressive, contemporary edge for attention-grabbing typography.
The italic angle is pronounced and consistent, and many forms show strong thick–thin modulation through curves (notably in round letters and numerals). Uppercase shapes are stately and slightly stylized, while lowercase forms emphasize motion through angled joins and tapered arms, producing a lively word image at display sizes.