Sans Contrasted Lerat 1 is a regular weight, normal width, medium contrast, italic, normal x-height font.
Keywords: branding, editorial, posters, packaging, advertising, energetic, contemporary, friendly, informal, agile, expressiveness, motion, approachability, modernization, humanist, calligraphic, slanted, rounded, airy.
This typeface is a slanted sans with a lively, humanist construction and subtly calligraphic modulation. Strokes show noticeable thick–thin shifts and tapered joins, with rounded terminals that keep the texture soft rather than mechanical. Letterforms are open and generously spaced, with a rhythmic forward lean and slightly varied gesture from glyph to glyph that reads as intentionally drawn. The lowercase uses single-storey shapes (notably a and g) and smooth, looping bowls; capitals are simplified and streamlined, with an overall clean silhouette.
It suits short to medium-length text where personality is desired—brand headlines, promotional copy, packaging, and editorial callouts. The open forms and clear silhouettes also make it a good choice for digital UI accents or section headers, especially when paired with a more neutral companion for body text.
The overall tone is brisk and personable—more expressive than neutral—suggesting motion and conversational warmth. Its slant and modulation add a lightly handwritten flavor while remaining clearly typographic, giving it a modern, casual confidence.
The design appears intended to bridge clean sans-serif clarity with an italic, calligraphic liveliness—delivering a readable, contemporary voice that feels dynamic and human rather than strictly utilitarian.
Curves are prominent and well-rounded, and diagonals (such as in V, W, X, and Y) feel sharp yet not brittle due to softened terminals and consistent curvature. Numerals follow the same flowing logic, with open counters and slightly stylized forms that emphasize momentum over strict geometric uniformity.