Slab Square Irna 6 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Archer' by Hoefler & Co., 'Equip Slab' by Hoftype, 'Brignell Slab' by IB TYPE Inc., and 'Madley' by Kimmy Design (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports graphics, vintage, confident, sporty, editorial, rugged, impact, display, heritage, energy, slab serif, bracketed serifs, rounded joins, soft corners, lively rhythm.
A heavy italic slab-serif with broad proportions and a steady, low-contrast stroke. Serifs are substantial and mostly square-ended, with gentle bracketing that softens the joins and keeps counters open. Curves are full and slightly squared-off at terminals, giving the face a sturdy, engineered feel while the italic slant adds forward motion. Spacing and widths are uneven in a natural way, producing a lively rhythm, and the numerals match the text weight with chunky forms and clear, simple construction.
This font is best suited to display settings where its weight and slanted stance can carry personality—headlines, posters, branding marks, and packaging. It can also work for short editorial callouts and pull quotes where a strong, vintage-leaning slab voice is desired.
The tone is assertive and energetic, with a retro-leaning, workmanlike presence. It reads as bold and punchy rather than delicate, combining a classic slab-serif sturdiness with an active, italic swagger that feels promotional and headline-ready.
The design appears intended to deliver maximum impact with a sturdy slab-serif skeleton, while using italic movement and softened joins to stay approachable. It prioritizes bold presence and quick recognition in display typography over quiet text neutrality.
Round letters like O and Q appear robust with generous interior space, while straight-sided capitals maintain a compact, blocky footprint. The lowercase shows pronounced italic shaping and friendly, slightly bulbous terminals that keep long lines readable despite the weight.