Slab Square Sugun 3 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Weekly' by Los Andes (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, editorial, vintage, confident, lively, collegiate, impact, heritage, energy, display, bracketed, soft corners, ink-trap feel, ball terminals, sturdy.
A heavy, right-leaning slab serif with broad proportions and compact counters. Strokes are mostly low-contrast and strongly weighted, with chunky bracketed slabs and slightly rounded joins that keep the letterforms from feeling rigid. Curves are full and smooth, while key details—like the hooked descenders and small ball-like terminals on some lowercase forms—add a distinctly calligraphic, inked-in flavor. The figures and capitals read solid and blocky, and the overall rhythm is dense and assertive rather than delicate.
Well-suited to headlines, posters, and editorial titling where a strong, energetic serif can carry the page. It also fits branding and packaging that want a vintage or crafted impression, and it can work effectively in sports or collegiate-style identity systems where sturdy slabs and impact are desired. For longer passages, it’s best used in larger sizes or as a typographic accent due to its dense weight.
The tone is bold and editorial with a clear vintage underpinning—confident, attention-grabbing, and a bit playful. Its italic slant and expressive terminals suggest energy and forward motion, while the sturdy slabs keep it grounded and authoritative. It evokes classic print, headlines, and spirited institutional or sports branding without feeling overly formal.
The design appears intended to deliver high-impact display typography that combines the firmness of slab serifs with a more expressive, inked italic character. It aims to be attention-forward and readable at a glance, while offering enough distinctive terminal and serif shaping to feel branded rather than generic.
Spacing appears generous for display use, helping the weight breathe in large sizes, while the heavy serifs and tight interior spaces suggest it will look strongest at headline and short-text scales. The mix of blocky structure and softer, inked details gives it a distinctive voice compared to more geometric slabs.