Sans Contrasted Sewo 13 is a bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, branding, packaging, posters, logos, confident, friendly, modern, playful, bold, impact, clarity, approachability, modernity, chunky, rounded, geometric, smooth, clean.
This is a heavy, modern sans with broad proportions and a clear geometric underpinning softened by rounded corners. Curves are generous and clean (notably in O/C/G), counters are relatively open, and the joins feel sturdy and engineered. Stroke modulation is subtle but noticeable in places, adding a touch of refinement to an otherwise solid, display-forward silhouette. The lowercase reads compact and punchy, with single-story a and g and a short-shouldered r that reinforces the friendly, contemporary character.
It works especially well for branding, packaging, headlines, posters, and hero text where a sturdy, friendly sans is needed. The broad shapes and open counters also suit UI marketing pages, app onboarding screens, and short-form editorial headings. In longer text, it will be most comfortable at larger sizes where its weight and wide rhythm have room to breathe.
The overall tone is confident and contemporary, with a friendly, slightly playful warmth. Its rounded terminals and smooth curves give it an approachable, upbeat voice, while the strong weight keeps it assertive and attention-grabbing.
The design appears intended to deliver strong visual presence while staying personable and easy to read. It balances geometric structure with softened details so it can feel contemporary and approachable rather than strictly technical.
Numerals are robust and highly legible, with a clear, rounded 8 and open 6/9 forms. The uppercase set feels stable and architectural, while the lowercase introduces more friendliness through simplified, single-story forms and rounded terminals.