Sans Contrasted Sefi 5 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Antipol' by phospho (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, ui labels, friendly, confident, contemporary, clean, approachable, impact, clarity, modernity, approachability, rounded terminals, soft corners, geometric, high-clarity, strong color.
This typeface is a sans with a sturdy, high-impact silhouette and subtly softened geometry. Strokes are generally uniform but show gentle modulation at joins and curves, giving counters a slightly organic rhythm rather than a purely mechanical feel. Forms are broadly open and round (notably in C, O, and e), with clean, straight-sided verticals and crisp diagonals; terminals tend to read as softly squared or lightly rounded rather than sharply cut. The lowercase is clear and workmanlike, with a two-storey g, a single-storey a, a short-armed r, and a compact, readable e, creating a stable texture in paragraphs and headlines alike.
It performs especially well for headlines, brand marks, and punchy short-form copy where a strong, clean sans is needed without looking austere. The sturdy shapes and open counters also suit UI labels, signage-style messaging, and packaging where quick recognition matters.
The overall tone is modern and friendly, pairing strong presence with an approachable softness. It feels confident and practical, with a contemporary, editorial sensibility rather than a decorative or retro one.
The design appears intended to deliver a contemporary sans with strong visual weight and comfortable readability, balancing geometric clarity with softened details for a more personable voice.
The proportions and spacing create a dense, solid typographic color, especially in heavier settings. Curves are generous and counters remain open, helping maintain legibility despite the weight, while diagonals (V/W/Y) keep a crisp, energetic edge.