Sans Normal Higov 4 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Aceh' by 38-lineart and 'Codec Pro' by Zetafonts (names referenced only for comparison).
Keywords: ui text, app design, branding, packaging, signage, friendly, modern, clean, approachable, casual, approachability, clarity, contemporary feel, everyday usability, rounded, soft, geometric, even, open.
This typeface is a rounded sans with smooth, gently squared terminals and consistently softened corners. Strokes remain even and unmodulated, producing a steady, calm texture in text. Counters are generally open and circular/oval in feel, with a clear, simple construction that favors legibility. The lowercase shows single-storey forms (notably a and g) and a modestly tall feel from the ascenders, while figures and capitals keep the same rounded, contemporary geometry.
It works well for interface copy and product experiences where a clear, calm sans is needed without a sterile tone. The rounded finish also suits branding, packaging, and lightweight display settings such as headlines, labels, and wayfinding where friendliness and clarity are priorities.
The overall tone is friendly and modern, with a soft, approachable character that avoids sharpness or formality. Its rounded details and even rhythm give it a welcoming, consumer-facing feel suited to upbeat, everyday communication.
The design appears intended as a contemporary, easy-to-read rounded sans that balances geometric simplicity with warmth. Its consistent stroke weight and softened terminals suggest a focus on comfortable readability and an approachable brand voice across both text and larger sizes.
The design’s soft terminals and open apertures help it hold together in continuous reading, while the rounded geometry gives it a distinctive, gentle voice. The numeral set appears straightforward and highly readable, matching the same smooth, rounded construction as the letters.