Sans Normal Asdoj 11 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Futura EF', 'Futura Index EF', and 'Futura Text EF Pro' by Elsner+Flake; 'Futura' and 'Futura Paneuropean' by Linotype; 'Futura ND', 'Futura ND Alternate', and 'Futura Next' by Neufville Digital; and 'Futura PT' by ParaType (names referenced only for comparison).
Keywords: ui text, brand identity, editorial, signage, presentations, modern, neutral, clean, friendly, corporate, legibility, versatility, modernity, neutrality, geometric, rounded, open apertures, high legibility, crisp terminals.
A clean geometric sans with smooth, near-circular rounds and consistent stroke thickness throughout. Curves are spacious and even, with open apertures on letters like C, S, and e, supporting clarity at text sizes. Terminals are crisp and largely straight-cut, while joints stay tidy and unembellished. Numerals follow the same restrained geometry, mixing circular forms (0, 8, 9) with straightforward, linear constructions (1, 4, 7) for a balanced, contemporary set.
This font suits interface and product typography where clarity and consistency matter, as well as corporate branding and general-purpose print layouts. It can also perform well in signage and wayfinding-style applications thanks to its open shapes and straightforward construction.
The overall tone is modern and matter-of-fact, with a calm, approachable neutrality. Its rounded geometry softens the feel without becoming playful, giving it a dependable, professional voice suited to everyday reading.
The design appears intended as a versatile, contemporary sans that prioritizes legibility and a neutral, adaptable personality. Its geometric structure and restrained detailing suggest it was drawn to work reliably across headlines and continuous reading without calling attention to stylistic quirks.
Proportions feel well-balanced between round and straight elements, creating an even rhythm across mixed-case text. The sample paragraph shows stable word shapes and consistent spacing, with punctuation and dots reading clearly against the generous counters.