Slab Square Bata 2 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, signage, editorial display, vintage, typewriter, rugged, folksy, assertive, retro display, print texture, sturdy legibility, industrial flavor, chunky, inked, blunt, rounded slabs, irregular.
A heavy slab-serif design with compact proportions, broad strokes, and squared, blocky terminals softened by rounded corners. Serifs read as sturdy, mostly unbracketed slabs, and the stroke edges show an intentionally uneven, inked texture that gives counters and joins a slightly rough, stamped feel. Uppercase forms are wide and stable with strong horizontals, while lowercase is sturdy and legible with single-story shapes in places and generally simple, workmanlike construction. Figures are thick and open, matching the letter color and maintaining consistent weight across curves and straights.
Best suited for short-to-medium display settings such as posters, headlines, storefront-style signage, and packaging where a bold, vintage voice is desired. It can also work for editorial pull quotes or headings when you want strong presence and a subtly distressed print feel, but the textured edges make it less ideal for very small body text.
The overall tone is retro and utilitarian, evoking printed ephemera, old machinery labeling, and typewriter-era display. Its roughened edges add a handmade, slightly worn character that feels confident, casual, and a bit gritty rather than polished or corporate.
The design appears intended to blend slab-serif structure with a deliberately imperfect print texture, delivering a bold, vintage display voice that remains clear and readable. It prioritizes strong silhouette, sturdy serifs, and a worn-in personality suitable for retro or industrial-flavored branding and titling.
The texture is consistent across the set, creating a lively rhythm in text while keeping a solid, dark typographic color. Curved letters maintain generous interior space, helping readability despite the heavy weight, and the squared terminals reinforce a sturdy, mechanical impression.